Campaign, Motion
Field Notes Festival
A three-day music festival campaign built from hand-drawn field notes, animated for every screen size.
Client
Field Notes
Year
2025
Disciplines
Campaign, Motion
A festival that feels handmade
Field Notes is small on purpose. The campaign needed to feel like a friend’s sketchbook, not a stadium tour. Every poster started as a page of real notes from the line-up.
We turned the sketches into a motion system — scribbles that draw themselves in, line by line — and cut it for print, socials and the main-stage screens.
What we delivered
Campaign identity, 24 posters, social motion kit and stage visuals.